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Maksellent, together with Sonamine software, helps companies to analyze their networks using link analysis, social network analysis and graph mining techniques.
What we can understand from a social network is basicly the networks that most of us using nowadays like Facebook, Twitter and Linkedin, additionaly the networks that are implemented by corporates which want to developed a stronger relationship with their customers or peers such pharma companies and doctors or a call network happened to be there naturally because of the service given to their customers by a telco operator.
An example of a network is the call records of a medium sized mobile operator. Here there might be 10 million subscribers who make 10 calls a day. The daily call network would thus contain 100 million connections.
Our customers use our Sonamine network analysis software for many reasons:
- 1- Some seek to improve the accuracy of their predictive algorithms in customer retention and marketing;
- 2- Others use it to detect fraud;
- 3- Others want to enhance the user experience of their consumer website by displaying the recent actions of their friends;
- 4- Others are analyzing their online communities to find out the hidden network structure and the most unlikely yet most influential members.
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